Media Planning Services

Have you explored multiple marketing channels hoping something would finally deliver results? Is most of your ad budget still tied up in Meta and Google with limited growth to show? Worried you’ve already hit the point of diminishing returns or missing out on smarter, more profitable opportunities?

Burac AI has you covered.

Our intelligence-driven planning team delivers a complete, predictive media playbook, including:

• Customer Intelligence
  A comprehensive investigation of your actual customer segments, including where they spend time, how they interact with content, what messaging motivates them to take action, and how they find and trust new brands.
• Smart Budget Allocation
  AI-powered ad budget modeling across every channel, tactic, and funnel stage for the next 12 months. Each recommendation is guided by Burac AI’s proprietary media data, proven mix models, and hundreds of validated incrementality experiments.
• Predictive Forecasting
  Clear visibility into how your media plan impacts revenue, profit, and growth potential. Our AI forecasting models are tested across billions in ad spend and revenue to ensure accuracy and scalability.
• Testing & Optimization Roadmap
  A prioritized roadmap detailing what to test, when, and why — aligned with your seasonality and business goals. Validate strategies early to scale confidently during high-impact periods.
• Creative Intelligence
  Insights into the creative styles, messages, and tone that resonate most with your audience across each platform. From TikTok to Connected TV, Burac AI ensures your content aligns with audience intent and context.

To put it briefly, this playbook provides your media team with all the tools they need to perform flawlessly—powered by data, directed by intelligence, and informed by Burac AI's vast growth-driven experience.