
Media Relations
We craft compelling stories and secure the placements that make lasting impressions.
With decades of experience launching the most disruptive brands, we know what it takes to create buzz, build lasting recognition, and turn customers into evangelists—all without compromise.

Burac.ai public relations division is your all-in-one solution for strategic brand awareness and product recognition. Our approach combines analytics with creativity, delivering measurable results across multiple platforms.
From top-tier outlets like The New York Times and Forbes to trendsetting publications such as Vogue and Food & Wine, we cultivate relationships that amplify your brand. With strong connections to media, affiliates, influencers, brand teams, and celebrity management, we create stories that resonate, cross platforms, and build lasting impact.
We leverage proprietary technology and analytics no other agency has to maximize media impact and results.
From traditional media relations to affiliate marketing, celebrity collaborations, and creative activations, we design integrated campaigns aligned with your broader marketing goals.
We craft compelling narratives and leverage decades of media relationships to amplify your brand’s voice. Need guidance refining your story? We’ve got you covered.
Effective PR goes beyond traditional media—it’s about connecting with your audience repeatedly across digital and in-person touchpoints.
Our holistic approach integrates PR, affiliate, influencer, and marketing tactics to generate ongoing buzz and brand evangelism.
We develop data-informed PR strategies that merge proven tactics with measurable outcomes.
We dig deep into your brand to craft narratives that capture attention, whether it’s a feature placement or a shoppable holiday guide.
We create brand-to-brand and celebrity partnerships that expand your reach and unlock new audiences.
From activations to conferences and live events, we ensure your brand captivates audiences in person.
Our creative hub develops impactful ideas that resonate across paid, earned, and social channels, ensuring your brand makes waves at every touchpoint.
We elevate executives and founders through media features, speaking engagements, awards, podcasts, and media training to amplify credibility and influence.
We stay at the forefront of the evolving PR landscape, building brand voice, awareness, and credibility across the media your customers consume daily.
Our PR team specializes in CPG, beauty, lifestyle, health & wellness, hospitality, celebrity partnerships, affiliate marketing, and B2B. We help your brand break through the noise, strengthen reputation, and drive tangible business growth.
PR has evolved dramatically—media landscapes have shifted, paid and earned lines are blurred, and competition is intense.
Burac.ai leverages this landscape to create PR strategies that work across the full marketing funnel. We combine data-driven insights with creativity to cultivate relationships, build credibility, and secure impactful press for our clients.
Coverage depends on your brand and goals. We secure placements in top-tier publications, digital outlets, trade media, print magazines, broadcast, and podcasts, from product features to founder profiles.
We maintain authentic relationships with media across verticals, from freelancers to editors-in-chief, segment producers, and social media editors. We know who wants to tell your story—and how to get it done.
We combine qualitative and quantitative metrics, including placements, impressions, VIP engagement, awards, partnerships, and coverage visibility. Qualitative goals like securing page-one newspaper features or celebrity product exposure are also considered to align with your business objectives.
Performance PR blends traditional PR with affiliate strategies to maximize top-of-funnel brand exposure and consumer media opportunities.
PR strategies are customized to your brand’s unique needs and goals. Contact us for a consultation and tailored plan.
PR shapes and maintains brand reputation, crafts key narratives, and connects with target audiences. Strategic PR builds credibility, trust, and long-term brand value.
We collaborate with influencers and tastemakers whose audiences align with your target market. These partnerships increase brand awareness, foster authentic connections, and drive engagement both online and offline.
Brands of all sizes and industries can benefit from PR—whether launching a new product, increasing awareness, or reshaping a brand narrative.
Earned media is organic coverage, owned media is content you control, and paid media is advertising. Integrated strategies using all three deliver maximum impact.
PR focuses on earned media, storytelling, and relationship-building to generate credibility and authentic engagement, while advertising relies on paid placements.
Crisis communication manages negative events or publicity through strategic messaging to protect reputation, maintain transparency, and rebuild trust.