Paid Search (Google Ads)
Capture high-intent search traffic, maximize visibility for top keywords, and drive visitors to your most important pages.
We design and manage PPC campaigns engineered for measurable, sustainable growth.
Work with Burac.ai
Strategic PPC Management Services
With over a decade of PPC experience serving 300+ clients across diverse industries, our data-driven strategies deliver results at every stage of the customer journey, from awareness to conversion.
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Attract High-Intent Customers
Using precise targeting and high-quality creatives, we drive qualified traffic to your site, improving conversion rates and ensuring every marketing dollar works harder for you.
Optimize Costs & Maximize ROI
We reduce inefficiencies and focus your budget on campaigns and channels that consistently deliver results, improving overall ROI while minimizing wasted spend.
Grow Revenue While Lowering Acquisition Costs
By combining analytics-driven insights with tactical campaign management, we attract new customers while optimizing retention, driving long-term business growth.
Our Approach
Messaging that resonates with every audience at every stage of the journey
Comprehensive PPC strategies under one roof, from planning to performance optimization.
Analysis
We start by auditing your business and campaigns. You receive a thorough report highlighting strengths, weaknesses, and opportunities for profitable growth.
Strategy
Based on the audit, we develop a comprehensive PPC strategy tailored to your business goals, mapping campaigns across channels to maximize impact and ROI.
Implementation
We launch campaigns and continuously optimize them through iterative testing, ensuring each adjustment drives measurable improvements.
Results, Rinse, Repeat
As data informs adjustments to targeting, ad copy, and placements, we continually refine your campaigns to deliver higher performance and sustainable revenue growth.
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- Paid media powered by our proprietary Nova platform, enabling data-driven PPC strategies, precise targeting, and smarter budget allocation to maximize ROI.
- Focus on growth and revenue rather than the complexity of PPC, providing clear strategies that directly impact your bottom line.
- Expertise in emerging channels like <a href=" /services/programmatic-advertising-agency/" target="_blank" rel="noopener">programmatic advertising</a> and connected TV to stay ahead of competitors.
- Strategic optimization using <a href=" /services/cro-conversion-rate-optimization/" target="_blank" rel="noopener">conversion rate optimization</a> from experienced digital leaders.
- Agility to pivot as audience behavior changes, ensuring campaigns stay effective and your business remains competitive.
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Learn more about Paid Media
Discover how Burac.ai ’s integrated PPC strategies reduce wasted spend, increase conversions, and maximize your overall ROI.
What is a PPC Audit?
A PPC audit reviews your campaigns to identify wasted spend, missed opportunities, keyword performance, ad copy, account structure, and match types. Burac.ai uses this analysis to create a robust strategic plan to improve campaign performance and ROI.
What platforms do you run PPC ads on?
We run PPC campaigns on major platforms like Google Ads, Bing Ads, and the Google Display Network, using precise targeting to reach customers wherever they are online.
What is paid search advertising?
Paid search advertising allows your website to appear in the sponsored sections of search engine results for targeted keywords. Higher bids combined with relevance increase visibility and click-through rates.
What are Google Shopping campaigns?
Google Shopping campaigns display rich product information including images, prices, and merchant name, helping products rank for relevant search terms and driving qualified traffic to your listings.
What is remarketing?
Remarketing targets visitors who previously engaged with your site or app, showing customized ads to encourage conversions and increase brand recall.
How does paid media amplify brand presence?
Paid media boosts visibility and engagement across digital channels. Through strategic targeting, creatives, and platforms like paid social media, we drive brand awareness, engagement, and measurable growth.
Unlock Your Most Profitable Customer Segments. Get the guide
What are the benefits of partnering with a paid media agency?
Partnering with a paid media agency ensures campaigns are expertly managed, optimized, and aligned to business goals. Burac.ai creates data-driven strategies to maximize ROI and deliver measurable growth across multiple platforms.
What is programmatic advertising?
Programmatic advertising automates the buying and placement of ads using data and technology. Burac.ai monitors and optimizes campaigns to ensure maximum efficiency and ROI.
How much does PPC cost?
PPC costs vary by business, goals, and competition. After reviewing your campaigns, Burac.ai provides a customized strategy and cost estimate to maximize ROI.
What is display advertising?
Display ads use images or video to promote your brand on relevant websites, reaching potential customers outside of search results for increased awareness and engagement.
How can a paid media agency maximize returns on media investments?
A paid media agency optimizes campaigns using data, targeting, and iterative testing to reduce costs and improve performance, ensuring higher ROI and long-term growth.