Burac AI’s Creative Affinity connects ad creative directly to customer lifetime value (LTV). Identify which concepts drive the most impact, optimize your content, and allocate spend where it truly matters.
NOVA APPLICATIONS
Creative Affinity
Customer Insights
Get a 360° understanding of your audience. Burac AI turns customer data into actionable insights, helping you refine messaging, improve engagement, and strengthen loyalty.
Insights AI
Insights AI blends advanced analytics with human intelligence. Explore your marketing data through interactive dashboards, ask natural-language questions, and uncover opportunities in real time.
Customer Cohorts
Segment smarter with Customer Cohorts. Discover high-value audiences based on behavior, retention, and LTV to guide more personalized and profitable marketing strategies.
Forecasts
Forecasts uses predictive analytics to anticipate performance and market shifts. Plan ahead with confidence, model potential outcomes, and allocate resources for maximum growth.
Creative Impact Analysis
Identify which creative assets attract and retain your highest-value customers. Optimize your spend toward the ads that truly drive long-term ROI.
Affinity Scoring System
A proprietary scoring model that evaluates creative effectiveness using performance metrics like CTR, conversion rate, and ROAS.
Intelligent Ad Matching
Our advanced algorithm links creatives with audience data, ensuring each message resonates with the right customer segments for higher engagement and conversion.
Strategic Platform Partnerships
Built with exclusive insights and collaboration from top advertising platforms like Meta and TikTok to ensure your creative stays ahead of trends.
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Frequently asked questions
How does Burac AI Creative Affinity improve ad campaigns?
Burac AI identifies which creatives attract high-value customers using metrics like engagement and LTV, helping you double down on the ads that perform best across key audiences.
Can Creative Affinity work across multiple platforms?
Yes. Burac AI supports campaign analysis across platforms like Meta, TikTok, and YouTube (coming soon), offering performance insights customized for each ecosystem.
How does Burac AI match creatives with customer data?
Our proprietary algorithm connects creatives with audience data — linking transactions, engagement, and purchase behavior to pinpoint which ads drive the most valuable actions.
Does Burac AI analyze different ad formats?
Absolutely. It evaluates static, video, and UGC formats, revealing what performs best for your audience and inspiring future creative direction.
Can Burac AI help guide future creative development?
Yes. Burac AI uncovers patterns and performance insights, helping your team refine creative direction and design data-informed content for stronger engagement.
What if some ads don’t have LTV data?
This usually means limited transaction data is available — often due to new campaigns or incomplete tracking. Burac AI highlights these gaps so your team can quickly resolve them.
How can Creative Affinity insights increase LTV?
Burac AI pinpoints creatives and messages that attract high-value users, allowing you to scale what works and retain more profitable customers over time.
Are there future updates planned for Creative Affinity?
Yes — upcoming enhancements include predictive creative analysis, image recognition AI, and cross-platform intelligence for deeper insight into creative performance.
Is Burac AI easy to use for marketing teams?
Definitely. Burac AI’s intuitive dashboard gives marketers direct access to performance data and insights — no technical expertise required.